A bespoke, professional recording studio in the heart of the Yorkshire Dales serving the musician industry with music production and artist development services.
Owner Kate wanted to target musicians looking for recording and arranging facilities in her local area, in particular jazz and classical artists. Legal Studios were previously advertising using more traditional means of advertising, but Kate felt that a digital marketing approach, specifically social media, would help them with their niche targeting requirements.
Using Facebook advertising HoneyBadger set up ad targeting and creative to reach singers and songwriters aged 24+ in a 50 mile radius of Legal Records location. Not only do the ads promote the services of Legal Records but they drive likes to their page so that Kate and the team can continue to engage with their target-market. HoneyBadger’s easy to understand Social Media Dashboard shows Legal Records how their ads are performing.
As a small business owner I am trying to focus on the running of my business, I wouldn’t have been able to do what the HoneyBadger team do – my time is too precious.
Kate Isaac, Owner